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Life Cover


Avenue offer a comprehensive range of personal and business solutions for Term Assurance, Income Protection and Critical Illness.

Protecting the ones we love as a result of  death, critical illness or accident requires careful financial planning, not to mention the provision of Trust’s to help to potentially mitigate against the policy proceeds being subject to inheritance tax,  and to avoid possible delays to the beneficiary receiving the policy proceeds due to a lengthy probate process.

To help you we have access to many of the leading names in the industry including;

  • Ageon
  • Friends Life
  • Bright Grey
  • Pru Protect

Avenue Financial Services is a trading style of Solihull Financial Services Limited, is an Appointed Representative of Intrinsic Mortgage Planning Limited, which is authorised and regulated by the Financial Conduct Authority. Intrinsic Mortgage Planning Limited is entered on the FCA Register ( under reference 440718.



  • Our new Remortgage.. Thank you for all you help Kevin this really has been a smooth service for both Steve and myself. Stephen & Sue Clifford

  • Great thanks for all your help over the past few months it has been vital to me getting this house so thank you Kevin. B Hine  ...

Latest News

  • House prices fall 0.1% in August 2017
    August 29, 2017

    The average price of a home fell 0.1% in August to £210,495, taking the annual growth rate down to 2.1% from 2.9% in July. Latest figures from Nationwide

  • Redwood Bank launches new mortgage offering
    August 29, 2017

    A new bank has opened its doors. Redwood Bank is offering a cloud-based infrastructure which will be the first of its kind from a banking point of view. The bank will have its headquarters in Letchworth and Warrington Borough Council will have a 33% stake in the company. Another bank adding its mortgages to the [...]